Moog Filtered Ale, on Sale Until August 15th, Creates a Buzz in Its First Month

Our limited edition Moog Filtered Ale, which went on sale on May 27th,  has had a great first month! Thanks to all of you from around the country and around the world who have ordered and enjoyed our very special brew. Every bottle sold goes tot benefit our mission to teach science through music! In these tough economic times, it’s great to have creative ways to support our mission! Many thanks to the Asheville Brewing Company — they have made this effort possible.

Moog Filtered Ale will be sold only through August 15th, after which it will no longer be available. It is distributed nationally and internationally in 22-ounce bottles through Asheville’s Bruisin’ Ales. It’s also sold in bottles at Greenlife Grocery, Earth Fare, Hops & Vines and it is available on tap in various locations throughout Western North Carolina, including Asheville Pizza Company, the Orange Peel, and Lucy Otter.

Asheville artist Phil Cheney designed the bottle’s original label, which shows Bob Moog leaning over a keyboard with his head surrounded by knobs, cables, and musical notes. The beer has been getting rave reviews not only for its taste, but for the benefit it supports:

“We love the idea of paying tribute to a great pioneer like Bob Moog with a beer. What higher honor is there? Moog Filtered Ale is a good session beer for drinking with coworkers after a hectic day of work. And that session can be made even more enjoyable by admiring the awesome label.”

–Wired.com

“I can’t recall shipping any one beer to so many states before. Clearly the bond between musicians and beer speaks volumes with the sales success of Moog Filtered Ale.”

—Julie Atallah, Owner, Bruisin’ Ales (RateBeer 2010’s #3 Beer Retailer Worldwide)

“Moog Filtered Ale is definitely the fastest selling beer we’ve ever produced, a testament to Bob Moog’s connection with people all over the world and to the beer’s great taste. The high volume of sales confirms that synergistic combination. Add the fact that it supports an essential non-profit organization, and it’s a win-win for all.”

—Mike Rangel, President, Asheville Brewing Company

“This stuff is really tasty. I’d better stock up so I have plenty on hand before it disappears in a few weeks.”

— Geary Yelton, Contributing Editor, Electronic Musician

“My father would have loved the taste of this beer, and the concept behind it. He’d be delighted to have a brew all his own.”

— Michelle Moog-Koussa, Executive Director, Bob Moog Foundation

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